From the app’s countdown window, you can effortlessly stop the alarm, restart, cancel, as well as delay the timer. Straightforward and efficient timer application for the Mac. Even if it doesn’t last forever, you may have a good time relishing the banal. The countdown time is displayed in real-time on the app’s dock icon and can also be set to be displayed in the status bar, right next to its item. BeReal is a rare social media experience that does not feel like a constant competition for maximum exposure. If you convince a couple of friends to participate, the app can be off-the-cuff fun. Where Yik Yak oozes toxicity, BeReal feels like a safe haven, at least for the time being. A zombie version of the app relaunched in 2021. Yik Yak, which let people read anonymous posts from nearby users, shut down a few years later amid waves of controversy. When attending the University of Kansas, I went to a boozy party for a hot, alternative social media platform, wandering home with multiple branded koozies and a new app on my phone. The goal is for on-the-ground events, strategically located in university towns, to ignite a young, engaged user base for the app in North America that then spreads to a wider audience.īuzz continues to grow, although BeReal has yet to prove its staying power. The company employs marketer Emily Moravits, who previously helped lead the student ambassador program for dating app Bumble. Various people were staring into screens like me: studying on a MacBook, playing Fortnite, looking up directions on an iPhone, watching Netflix in bed, listening to the Red Hot Chili Peppers.īeReal is currently doing a full-court press on college campuses. A few users were out and about as I scrolled through the discovery feed, dining with family members or hiding in the back room at work. BeReal caught me streaming a classic episode of SpongeBob SquarePants, reading about electric vehicle batteries on a laptop, playing Pikmin 3 Deluxe, and working from home on this article. Most of the photos I captured during my week of testing incorporated some kind of screen. For example, only so many retakes are feasible within 120 seconds, so I felt less internal pressure to catch a flattering selfie. On BeReal, what could easily become an anxiety-inducing race against the clock is skillfully contoured into a low-stakes posting experience.
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